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Women's T20 Wprld Cup breaks all audience records
Melbourne, March 7: The International Cricket Council (ICC) on Saturday released TV and digital viewing figures for the Women's T20 World Cup group stage, setting new TV and digital records and becoming the most watched women's cricket event ever.
Across ICC's digital and social platforms, fans have engaged in greater numbers than ever before with an unprecedented 701 million video views to date. This is a record for ICC women's events with the previous best coming in 2017 for the Women's Cricket World Cup, which netted a total of 100 million views from the whole event.
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